Content gap analysis finds the topics your competitors rank for that you do not. These are your fastest content wins, because someone already proved people search for them. Our free Content Gap Analyzer compares two keyword lists and shows exactly where the gaps are.
Paste your keywords in the first box and a competitor's keywords in the second (you can export both from any keyword tool or Search Console). The tool finds three groups: content gaps they cover and you don't, your advantages they don't cover, and the overlap where you are both competing.
Repeat the analysis against several competitors to build a content plan that covers every topic your audience cares about.
